The Go Forth Project

The Go Forth Project

Lifelounge and Levi’s hook up to create The Go Forth Project, a branded content series that puts young pioneers (guys and gals who are killing it in their given field) under the microscope to find out what makes them so damn successful.

Google +ing it with the Comms Council

The Comms Council are getting on board the Google + band wagon nice and early, and with an awesome project. The Trapeze: think linked in, meets individual folios, meets visual searching, meets instant access to talent around the country. It looks like it is going to be a great way to connect with all sorts of people with all sorts of skills and will hopefully mean that next digital project using some rare code language will be a lot easier. Stay tuned as it is about to launch.  http://www.thetrapeze.com.au/

Christmas is here!

Christmas is well and truly here, most of us are already sick of it as we’ve been working on Christmas campaigns for the last few months. Most are probably to do with flogging retail offers like 15% of linen and bedsheets or trying to fill aeroplanes to Newcastle or even convincing us all to buy way to much food, and we love it because we get to use “classic” one liners about Santa getting stuck in a chimney or Mistletoe at family only parties. Here is a campaign a few of the YB team have been involved with that is about the complete opposite.

Check out the full campaign here: truemeaningofchristmas.org.au

The digital world comes to a pause in Melbourne

The Digital world is one that rarely slows and almost never stops (apart from the occasional Fail Whale). It is a beast that continues to evolve and is fastly becoming something that isn’t contained within URL’s, digilites and iphone apps it is now part of our every day (offline)life and is something we can’t escape. But all of this you already know… what you don’t know is a collective of digital gurus have joined forces down here in Melbourne to try and explain all of the different things they are know about this digital world. And the best part is that it wont cost you $2,000 or mean you have to take time of work, in fact most of the events are free and between the hours of 6:30 and 10pm.

So between the 7th and 13th of November get into the city and get as much digital knowledge as you can feast on at http://pausefest.com.au/

 

Lifelounge Agency is on the hunt for an Account Manager

Lifelounge Agency is on the hunt for an account manager with the brain of an entrepreneur and the soul of an artist.

Get yourself to the Caxtons – without the expenses

The Communications Council, in partnership with the Caxtons are putting on an event in Melbourne this year. Finally! The event format will have four speakers for the event “The Quandary.”

The speakers will tackle the more divisive issues in marketing, this Question and Answer session will see Mat Baxter (CEO, UM Australia), Jon Bradshaw (Brands Director, Lion), Al Crawford (Executive Planning Director, Clemenger BBDO) and Dee Madigan (Creative Director, Madigan Communications) share their outlook on a range of controversial industry topics.

Moderated by Campbell Reid, Group Editorial Director of News Limited, and former editor of The Australian and The Daily Telegraph, the discussion will dive into the heart of the sticky issues that affect our business

You’re invited to this light-hearted, open discussion, live streamed to you from the Caxton headquarters in the Hunter Valley.

Art vs. Advertising – The Great Debate hosted by VIC Youngbloods and the Lighthouse Foundation.

 

 

 

 

 

 

 

 

 

Buy Tickets Here 

Is the Pentel Sign Pen mightier than the paintbrush? Of the cream of Melbourne’s Art and Advertising community, who will reign supreme? These questions and the oft-pondered debate topic: “Can something as commercial as advertising ever be considered art?” shall be answered in Art vs. Advertising – The Great Debate hosted by Vic Youngbloods in association with the 8^th Annual Lighthouse Art Auction on October 5^th.